Digitalization: A Crucial Lever for Success

Hygiene digitalization: essential to the sustainability of your restaurant

The Latest Study by Sociovision (Groupe Ifop) for the Geco Food Service Association Highlights Mid-Term Trends in the Out-of-Home Food Sector

Horizon 2030: restaurants in transition

Titled “Horizon 2030: Restaurants in Transition” the study sheds light on changes driven by the acceleration of individual digital usage, the gradual adoption of AI, the energy transition, economic pressures, as well as consumer expectations and wages.

In this context, digitalization and hygiene are emerging as essential conditions for the sustainable success of the restaurant, hotel, and catering (RHC) sectors.

The customer of tomorrow

Older, more digital (connected and mobile), and often dining alone, the customer of tomorrow will have to balance many constraints: the desire for pleasure and the comfort of tradition and indulgence, but on a reduced budget and with an eco-responsible mindset.

Restaurants will need to adapt to become vibrant spaces offering different experiences throughout the day, cooking sustainably, and varying flavors and textures.

In recent years, health standards have consistently emerged as a growing priority for the public.

Steps to Implement an HACCP Plan

5 challenges to ensure the longevity of your establishment

Optimize your budgets: Make the right budgetary choices, anticipate well, and manage quantities efficiently.
Transparency and quality monitoring: provide additional hygiene assurance.
Thoughtful ergonomics: implement new solutions to simplify tasks and save time, while capitalizing on staff versatility and proven skills.
Customer-Connected kitchens: digitalization allows customers to be more autonomous in exploring the menu and placing orders, saving you time.
The human factor: the culture of kitchen management is evolving towards a less directive style.

Digitalization: A crucial lever for success

Faced with increased pressures (financial, regulatory, work culture, customer demands), tomorrow’s chefs will be more versatile than ever: managers, entrepreneurs, creatives, responsible for marketing and HR culture…

As the ultimate multi-potential tool, digitalization will be more indispensable than ever for rethinking the organization of establishments. While restaurants far from urban centers benefit from equipping themselves to improve visibility, small city-center establishments are often more agile and quickly take advantage of deployed tools.

“The most old-school restaurateurs in our sector are sometimes those far from major consumer hubs, particularly Paris. They are 30 km from Tours, 45 minutes from Angers, or 45 minutes from Brive and no longer see anyone because they are not connected.”

Free Guide on Food Traceability

For those who wish to deepen their understanding of traceability and its crucial importance in food safety, we invite you to consult our free ePackPro guide on food traceability.

This guide offers practical advice and strategies for establishing a robust traceability system that complies with regulatory requirements, ensuring safety and trust in every dish.

Learn About Digital Transition Assistance!

The digitalization of RHCs is a priority identified by the GNI, allowing you to benefit from regional or local aid (Digital Voucher, Kap Numérik in Réunion, etc.) for training or purchasing digital equipment.

Feel free to learn about the available digital transformation aids on the Ministry of Economy and Finance’s website: https://www.economie.gouv.fr/cedef/aides-numerique-entreprises